UTM Tracking for Everyone

Effortlessly Track and Optimize Your Marketing Campaigns

SimpleStats support UTM tracking, showing exactly where your traffic is coming from and which campaigns are driving results - no need to change anything in your existing setup.

Crazy Easy
Setup

UTM Tracking

Powerful Reporting

Custom Goals

Realtime Data

eCommerce Tracking

Finally, UTM Tracking for the rest of us!

UTM Tracking shouldn’t be complicated or require a degree in analytics. That’s why we decided to do something about it.

Crazy Easy Setup

Get your stats in seconds. Just add a single line of code - or use our one-click WordPress plugin for a point and click experience. 

Beautiful Reporting

Transform complex data into visually stunning, easy-to-understand reports that make your insights impossible to ignore. 

Custom Goals

Create an unlimited number of custom goals to measure the success of your marketing efforts - all with a simple setup.

eCommerce Tracking

Use only a few lines of code to track sales and key metrics on any eCommerce platform - flexible, accurate, and easy to implement.

Save Money, Get More

Save thousands of dollars every year while gaining access to powerful features like heatmaps, session replays, individual visitor analytics, and more - all included.

Heatmapping

Visually see where visitors click, scroll, and engage to fine-tune your content and optimize the user experience.

GDPR Compliant

SimpleStats is fully GDPR compliant and doesn’t rely on cookies, so you can skip the cookie consent banners.

Insanely Small Script

Our script is under 3KB and built for performance. No slowdown, no lag - just fast, reliable tracking that keeps your site (and SEO) running strong.

Real-time Data

Your analytics data is processed in real time with no delays, so you can compare your stats right now, today, or yesterday - without the wait.

Top 3 Reasons Why Users SimpleStats for UTM Tracking

See why hundreds of smart site owners are switching to SimpleStats to grow their websites.

Track Everything with Ease

UTM tracking shouldn’t be complicated. With SimpleStats, simply add your usual UTM parameters, and we’ll automatically pull in all the data you need. 

No extra tools or workarounds required - just instant insights.

Focus on What Matters: Results

By tracking source, medium, and campaign performance directly in SimpleStats, you get the exact data you need to make informed decisions. Easily spot which campaigns are driving traffic, which channels need more attention, and what sources are worth doubling down on.

No more wasting time on cluttered reports or guesswork - optimize your strategy from one place.

Maximize ROI, Minimize Costs

Streamline your marketing strategy while saving both time and money. Forget about expensive third-party tools - SimpleStats provides built-in UTM tracking and powerful reporting right at your fingertips.

Boost ROI by easily identifying what’s working and what’s not. It’s budget-friendly, efficient, and results-driven.

Frequently Asked Questions

Do you have a question about SimpleStats? See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.

What is a UTM in a website?A UTM is a tag added to your URL that tracks where traffic comes from - like source, medium, and campaign - so you know what’s driving clicks and conversions.

How do I set up UTM tracking?Just add UTM parameters (like utm_source, utm_medium, and utm_campaign) to your URLs. SimpleStats will automatically track and report them - no extra setup needed.

Can I keep using my existing UTM setup?Yes! SimpleStats fully supports your current UTM parameters and starts tracking them right away - no changes needed.

Why is UTM tracking important for my campaigns?It shows you where your traffic is coming from, what’s driving conversions, and which campaigns are working. With SimpleStats’ clear UTM reports, you can make data-driven decisions to grow your business.