#1 Google Analytics Alternative

Everything You Need to Understand Your Website

Traffic analytics, heatmaps, session replays, visitor insights, revenue tracking, and more - all in one dashboard, on any website. No Google account needed. Setup in under 2 minutes.

Easy
Setup

WordPress
Plugin

Privacy-First Analytics

Powerful
Heatmaps

Campaign
Tracking

Custom
Goals

eCommerce
Tracking

Analytics dashboard with greeting to Sarah, three metric cards (Visitors, Pageviews, Bounce Rate), a Last 7 Days selector, and a devices donut chart on the right.

Finally, Website Analytics For Everyone

Understanding how people find, use, and engage with your website shouldn’t be complicated or require a degree in report building. That’s why we decided to do something about it.

Crazy Easy Setup

Add a single line of code to your site, or install the WordPress plugin in one click. Either way, you're seeing live traffic data in under 2 minutes - no developer, no configuration.

Powerful Reporting

See your traffic, top pages, visitor sources, countries, and devices in one clean screen - no report builder, no setup. Drill down for more detail when you need it, or read the whole picture at a glance.

Privacy First

Lightweight tracking uses no cookies and collects no personal data - so there's nothing to consent to. No cookie banner to set up, no privacy policy to rewrite.

Custom Goals

Set up goals for any action that matters - signups, purchases, clicks, downloads - without touching a line of code. See which pages and campaigns are actually driving results, not just traffic.

Realtime Data

SimpleStats processes your data the moment it happens - no 24-48 hour lag like other tools. It also includes a dedicated real-time dashboard showing who's on your site right now.

Heatmaps

Heatmaps show you exactly where people click, how far they scroll, and which parts of your page they ignore. See what's working and what's sending visitors away - without guessing.

Campaign Tracking

See exactly which campaigns, newsletters, and links are bringing visitors to your site - broken down by source and campaign. Tag your links and SimpleStats reports back automatically, in real time.

Visitor Journeys

Visitor journeys trace the exact path each person took through your site - every click, every page, from arrival to exit. Spot where people drop off and fix it with real data, not assumptions.

SEO Ready

Our tracking script is less than 3KB and will not slow down your website which can lead to a better user experience and better search engine rankings.

Top 5 Reasons Why Users SimpleStats

See why hundreds of smart site owners are switching to SimpleStats to grow their websites.

NO CODING REQUIRED

Super Simple Analytics Setup

If you can copy and paste, you can use SimpleStats! Our easy tracking script won’t slow down your website and includes everything you need to measure events, pages, campaigns, and even heatmaps.

For WordPress users, we have a free plugin to help you get up and running even faster with no coding required.

GDPR COMPLIANT ANALYTICS

Accurate, Cookie Free Analytics

You built a website - not a compliance department. SimpleStats' Lightweight tracking uses no cookies and collects no personal data, so there's no cookie banner to set up, no GDPR settings to get wrong, and nothing to maintain. Install it and you're already compliant.

For even more accurate data, you can serve analytics from your own domain - so ad blockers don't filter your stats.

EASY REPORTING

Beautiful, Easy-to-Read Reports

You don’t have to worry about getting a degree in data analytics to see the stats that matter. Our easy reporting lets you quickly see what’s happening on your website, with the ability to drill down and go advanced if you choose.

And you can even export your data or use our API for even more analysis.

GOAL & ECOMMERCE TRACKING

Track Signups, Sales, and Every Action That Matters

Set up goals for any action on your site - signups, purchases, downloads, button clicks - without touching a line of code.

SimpleStats also tracks eCommerce revenue automatically, so you can see which pages and campaigns are driving real sales, not just traffic.

Analytics dashboard with three panels: Session Replays line chart, Heatmaps color visualization, and Visitor Journey flow from Landing Page to Checkout.

ADVANCED FEATURES

Heatmaps, Session Replays, and More

See the full picture of how visitors use your site. Heatmaps show where people click and how far they scroll. Session replays let you watch real visits - every click, hesitation, and page change.

Visitor journeys trace the exact path from arrival to exit. Features that used to cost thousands per year, included from the Pro plan.

Questions? We've Got Answers.

See the list below for our most frequently asked questions. If your question is not listed here, then please contact us.

Why should I use SimpleStats?Google Analytics is powerful but complex - it's built for enterprise teams with developers and compliance managers. SimpleStats gives you the same quality of data in a fraction of the time, with no cookie banner, no Google account, and no setup headaches. If you've ever opened GA4 and immediately closed it, SimpleStats is for you.

Does SimpleStats work on any type of website?Yes, you can use SimpleStats on any website. We even have a free WordPress plugin that lets you set up SimpleStats automatically without needing any coding or customization.

Is SimpleStats Free?Yes - SimpleStats has a free plan that covers up to 500 pageviews per month. Paid plans start at $10/month and include goals, eCommerce tracking, and email reports. Pro plans add heatmaps and session replays from $19/month.

Is SimpleStats GDPR compliant?Yes. Lightweight tracking uses no cookies and collects no personal data, so there's nothing to consent to and no cookie banner required. You're compliant from the moment you install it - no configuration needed.

Do you sell my website's data?Never. Your data is stored on SimpleStats' servers and never shared with or sold to any third party. It's not used for advertising, profiling, or anything other than showing you your own stats.